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Thursday
Sep042008

Event Communication Website - RNC

If you are looking for an example of an outstanding event website, check out the GOP site, no matter which party you cheer for: GOPconvention2008.com.  I really like the clear visual separation between the event days, with the day of the week written vertically and parting like a curtain when you first enter the site.  

If you have the need to communicate venue locations for a complex event, take a peek at how they set up the schedule under "News Portal" by clicking on the News button the bottom banner (or left column).   The site uses Google Calendar (a free product) to show the name of the event, speaker, time, location, and a provide Google Map, of course.  It's really amazing how many mini-events are happening during the main event.  And being able to provide an event schedule in "real time" has been essential for this convention.

The convention planners really maximized the Internet for their communication to the media.  The media portal not only provides the complex schedule noted above, but contains updated press releases, media advisories, speech text, speaker bios, pictures, video, and RSS feeds.  It's a great example of the many ways we can use this medium to promote an event and communicate changes in real time. 



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Reader Comments (1)

I couldn't agree more. I think that in the campaign to have the best website, the RNC beat the DNC. Living in Denver, I tried to rely on the DNC site to find out about public convention-related events, but it wasn't comprehensive or easy to navigate. It was also hard to even direct people to the site to watch a video without supplying the specific link.

Kudos to the RNC web team on this one.

September 9, 2008 | Unregistered CommenterAlliG

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